Developer
What is a developer? This is a person who develops a solution for a particular problem. I solve problems for small businesses that want a website but cannot afford an in-house developer. Unlike a designer, a developer must use both sides of their brain to create a rich graphical interface for their target audience while making sure it is coded to do what the client wants to do. This day-and-age you need someone that does more than one thing. Let your developer assign tasks to others.
Dynamic Content
Whenever you log into Facebook, YouTube, MySpace, you see dynamic content on every page. This type of content is what brings a website to life! Without it you have a basic page no matter how interesting graphics are.
Content Management Systems (CMS)
When you want control of your website, a CMS is what you are looking for. There are many free CMS out there, such as Joomla. However, free systems have a learning curve while custom systems can be setup to your specifications. Regardless of what system you use having something that you control can have great benefits.